The Budget Question

So, it seems people have a difficult time knowing how much to spend on their wedding flowers. I’ve heard people say, “I don’t know what a good budget is”, “I don’t know what I need to spend to make it nice”, “I have no idea how much flowers cost”. All understandable and valid comments, after all, most likely this is your first wedding and you’ve never done this before, right?
Well, hopefully I can help guide you and help you make informed decisions about your “floral budget“. If you don’t already have a florist you work with, often times, the only thing people have to compare when shopping for a wedding florist is pricing. However, I have found that when you do this, in most cases, you are not comparing the same flowers, same designs or even the same level of service. The best thing for you to do is to hire a florist that you feel the most comfortable with and instantly “click” with. The pricing and budget can all be worked out but the main thing is to get to know your florist and let them earn your trust! You want to have confidence that your flowers will be beautiful!  Hopefully, you will build a relationship with your florist to last for many years so they can help you celebrate lots of other occasions with flowers!
Ok, so now the challenge. You will still actually have to come up with a “budget” to give your trusted florist. The reason for this is that with the variety of flowers, design styles and levels of service available, the options are almost endless. There really are not “set” prices for wedding flowers as each wedding is unique and should reflect the Bride and Groom’s styles and preferences. Studies have shown that typically people spend on average about 10% of their overall wedding budget on their flowers. Keep in mind, that percentage does not take into consideration if you have family or friends providing weddings services for free or at a discount. Knowing your budget is so important, as my friend Georgianne in NJ says, “You wouldn’t give your real-estate agent an open $$ amount when you house hunt, would you? What could be worse than being shown million dollar houses when you have a budget ¼ that size!! It’s the same idea here. Let us create arrangements that are within your budget, not over or under it!!”  The “budget” just gives us a starting point to work from. Basically, we need to know the amount you are comfortable with spending on your wedding flowers. Easy, right? Obviously, the flower prices don’t change based on what you are willing to spend, but like with anything else, the more you spend the more you get!  For some brides, they want the flowers to be an important part of their wedding and reception and for others they are not as important and they may only want flowers for the wedding party. Having this information along with your budget amount, helps us make suggestions and recommendations on where the money will be best spent, based on your venue, wedding party size and overall tone of your wedding. Don’t forget, your flowers are always photographed and will be a lasting memory of your special day!
Any questions or comments? I would love to hear from you!

Lauren and Bryan’s Wedding

Lauren and Bryan were married on Saturday, March 17th at Wintergreen Woods. We have had the pleasure of doing many weddings at this very popular Lexington venue! Lauren chose ivory Hydrangeas for her bouquet and blue and green for her seven Bridesmaids. The blue and green Hydrangeas really complimented the Bridesmaids “cantaloupe” colored dresses nicely. Ivory roses were used for the corsages and boutonnieres. Their photographer was Jerina with Jerina Mac Photography from Savannah, GA and she captured some really great images! We were so happy to be a part of Lauren and Bryan’s special day!

Invitations by Columbia Printing & Graphics, Inc.

We partnered with Beth DeRidder (Columbia Printing & Graphics, Inc.) last summer to provide our customers with the opportunity to order Custom Designed Wedding Papers at our store. You can meet with Beth, as well as place orders and pick up orders all at our location in LexingtonImage.

Some of the items available:

  • Save the Date Magnets and Cards
  • Wedding Invitations
  • Bridal Shower and Luncheon Invitations
  • Rehearsal Invitations
  • Wedding Programs
  • Place Cards and Table Numbers
  • Koozies
  • Napkins
  • Other Wedding Specialty Items
  • Special occasion invitations such as Baby’s 1st birthday, Sweet Sixteen, 50th Wedding Anniversary and more!

Stop by and see the display with many examples of what they can do as well as pick up a brochure with more information! To make an appointment with Beth, call (803) 779-1299 or email:

I Love Weddings!

As you might imagine, I knew exactly what flowers I wanted in my bouquet – White lilies and lavender roses!

Yes, I do love weddings and being a part of that special day for the Bride and Groom. Being a bride myself almost 13 years ago (April 17,1999) see “Our Wedding” post, I realize how important this day is to brides and I want to make each one feel special and confident that their wedding flowers will be beautiful!  One less thing to worry about, right?! I had a customer tell me this week that she thought the flowers were what set the tone for the event. I couldn’t agree more! She is planning a formal cocktail  party to celebrate an Engagement and she wanted the flowers to set the tone for her party. Knowing the type of event you are having helps us make appropriate suggestions. I feel that the flowers are such an important part of each wedding. They are captured in so many of the wedding photos as a lasting memory from that day. You want your flowers to convey the type of wedding that you want, whether it be casual & simple, eclectic & artsy, or formal & traditional. Let us help you set the tone for your wedding! ~ Jennifer

 Wedding by Jennifer 

Located at White House Florist – Lexington

(803) 356-8190

Who is Jennifer?

You may be wondering who Jennifer is. If you are, you should keep reading, if not, you can go back to what you were doing! 🙂

My name is Jennifer Pryor and I live in Lexington, SC with my husband Jim and our awesome dog named Baylis. I started my working career at the young age of 13. I grew up in St. Louis, MO and began working for Duever’s Greenhouse. It was a great family owned and operated business where I learned how to work with customers and plants! I did a variety of jobs such as planting seeds/plugs into flats, transplanting and re-potting plants into pots, watering plants, more watering, learning what the names of plants were and how much sun they like and oh, how to make change! I really enjoyed my time there.

At the age of 16, I began working for Richter’s Florist in St. Louis. This is where I learned a lot about the retail florist business, such as answering the phones, taking orders, as well as designing floral arrangements. During my time there, I started with bud vases, then worked my way up to funeral pieces and then wedding bouquets. I never took any floral design classes, all of my training was on the job. I learned so much from the different seasoned designers who mentored me. I also worked for Ahner’s Greenhouses in STL and learned so much there too. I gained valuable experience at each of my jobs that ultimately led to my career decision.

I moved to South Carolina with my family in 1994 and I continued in the floral industry for a little while working at All Occasions Florist and Turners Florist in Lexington and then went to part-time/occasional help when I started a job at PMSC in Blythewood. I thought I would give another type of business a try since all I really knew was flowers.  Well, really I was trying to find a husband….and I did! I did learn a lot about business during my 5 years there and met a lot of great people! Actually, my husband was the one that said to me “You should open your own flower shop”…and we did about a year after we were married!

Almost 20 years later and with close to 30 years design experience, here we are! We started out as Lexington Flower Company in Topspin Plaza on 378 and then in 2006 moved into a historic house on Old Cherokee Rd and we changed the name to fit our new location – White House Florist.  Over the years, we have done several weddings with so many wonderful Brides and worked at some great venues and with some great wedding professionals in the area,planners & coordinators, photographers, videographers, makeup artists, cake bakers, caterers, DJ’s and so many others. We decided recently that we wanted to expand our wedding business and have a focus just on Brides and their wedding flowers and so White House Wedding Flowers became the new division of our company.  

So, now that you know a little more about me, I would love to meet you and be a part of your wedding!

Weddings by Jennifer!

Welcome to our blog! Weddings by Jennifer is a recently formed division of White House Florist in Lexington, SC.

What we do: Weddings by Jennifer will create picture perfect wedding flowers that reflect the season, setting and your own personal style. When you choose Weddings by Jennifer you will enjoy the special care and personal touches that are part of our exceptional service.

About the owner: My name is Jennifer Pryor and I have been in the floral industry for over 20 years and have owned my own shop White House Florist, since 2000. I have done many weddings in the Columbia area over the years and I really enjoy working with brides and incorporating their ideas and preferences with my design experience and flower knowledge to create memorable floral bouquets and décor.

Contact information:

For a personal consultation, please call (803) 356-8190